Knowing your audience is the wild card for all marketing plans and strategies. To let our efforts go unwasted as well as analyze whether it is reaching and affecting the right audience or not, it is necessary to know and target the right audience. So, the question now...
Keywords are an important aspect to focus on when formulating a digital marketing strategy. Grouping keywords is a much-needed area that needs to be aced to keep your brand relevant. Before we go in-depth on how to strategize your keyword by grouping let’s have...
Welcome to the year 2020 where everything is new including the year, decade, strategies, and skills for digital marketing. The cut-throat competition in the field calls for the survival of the fittest, and if you want your business to sustain long-term then you have...
Establish your e-mail marketing campaigns ASAP because news has it that for every dollar spent on it, you can expect about a 3800% return. Yup, that’s according to State of Email Survey. Email campaigns is easy, breezy and universal but it is not a piece of cake....
Look at Instagram and Snapchats, Augmented Reality and Virtual Reality has taken the world of Social Media by storm. VR is “an interactive computer-generated experience taking place within a simulated environment,” while AR is “a technology that superimposes a...
If you are chatting with Siri and using Augmented Reality on Snapchat and Instagram, then welcome to the dawn of the Fourth Industrial Revolution or Industry 4.0. The first Industrial Revolution which began at the end of the 18th century was brought about by the...